The man behind the music of Microsoft

SEATTLE — Matthew Bennett has one of the world’s most important ears, “More people will hear the sounds I design for Microsoft then will ever hear anything else I will ever compose or design, and that’s OK.”

As in billions of people … every day.  Many times a day. A composer since he was 7, Matthew now makes the music of Microsoft.  You know these sounds.  The sound your Windows Computer makes when you logon, the notification sounds when you get an email or a text.  He created those sounds.

 From his soundproof, floating studio in Redmond, he carefully crafts the “surround sound” of life.

“It blows my mind so I can’t think about it too directly. But we do take the responsibility very seriously.”

Microsoft composer Matthew Bennett

Microsoft composer Matthew Bennett shows us his process from his Redmond studio.

KING

He was part of the Windows 7 team, and has pioneered the new approach of Windows 10, “The old sounds are very designed to be heard, and to capture your attention. These are designed to be felt and not really to be consciously heard.”

He basks in the subtleties of sound like a “new email” alert, “It’s designed to sit in the background because most people don’t want to feel like there’s an emergency when they get an email dozens of times a day.”

The sound you hear when a text message arrives is purposefully different. “Our messaging sound is designed to pull you forward a little bit, a little more alert, a little more energetic because it’s if it’s an IM or text, you want to know that.”

The calendar reminder will always be controversial, “Some people have told me that no matter how beautiful the sound is, it makes them feel like they’re responding to a fire alarm all day, and I can’t fix people’s lives and their next appointment, but I can try to design a sound that alerts them in a beautiful way.”

Microsoft composer Matthew Bennett

Microsoft composer Matthew Bennett has created sounds that billions of people hear every day.

KING

As an ethnomusicologist, he studied how music affects culture at the University of Washington. His background is in psychology, “We try not to provoke people’s startle response.”

These are not trivial tones to his ear, “I don’t think people realize how much the sounds, even the quiet sounds around us, affect our emotional experience.”

We don’t even realize how much sound is a part of our everyday lives, “There isn’t a moment in our lives when we’re not surrounded by sound. That includes before we are born.”

When he’s surrounded by his own work, he still gets a thrill, “It’s awesome. I love walking around and hearing sounds I created in real life because it’s a great opportunity to see what they feel like in real life.” 

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Author: Microsoft News Center

Impartner PRM integrates with Microsoft Dynamics 365 for sales

Impartner and Microsoft introduced Impartner PRM for Microsoft Dynamics 365, a collaborative product that allows users to access direct and indirect sales information from a single dashboard.

Impartner and Microsoft claim the partner relationship management (PRM) software will integrate channel revenue scaling tools — including lead distribution, deal registration, and business analytics tools, among others — into a common workspace; users will be able to manage their channel sales ecosystem in the same manner that CRM facilitates direct sales.

With traditionally limited access to indirect sales information, sales teams typically have to wait for incremental business reviews to analyze indirect sales revenues. With Impartner PRM for Microsoft Dynamics 365, users will be able to access both indirect and direct sales data in the moment, according to the vendors. Users can communicate and share critical deal information at any point, eliminating surprises regarding revenue production from the indirect channel.

Impartner PRM for Microsoft Dynamics 365 also enables sales teams to register deals, access leads, request and use funds, and get business plan updates from a personalized portal. In addition, the vendors claim the product will strengthen engagements with partners through a combination of Impartner’s scalability and Microsoft Dynamics 365. Impartner claims its existing PRM platform increased users’ revenue, on average, by 31% and reduced administrative costs by 23% in the first year of use.

Impartner PRM for Microsoft Dynamics 365 combines PRM and CRM to manage channels and increase indirect and direct sales.
Impartner PRM for Microsoft Dynamics 365 allows you to manage channel deal pipeline from a single console by flowing the partner portal data in real time.

Channel data management has historically been viewed as complicated, reactive and ineffective in delivering business insights to partners; PRM tools like Impartner and Microsoft’s aim to improve knowledge and relationships with channels.

In June, Impartner acquired U.K.-based Tremolo Software to add social features to its PRM platform, which bolstered communication capabilities and expanded Impartner’s geographic reach.

Impartner PRM for Microsoft Dynamics 365 will be priced the same as Impartner’s standard product. Microsoft will co-market and co-sell the software to Dynamics 365 customers.

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For Sale – Mac Pro 3,1 Dual Quad-Core Intel Xeon

Mac Pro 3,1 (early 2008) Dual 2.8GHz Quad-Core Intel Xeon – total of Eight Cores
OS installed – 10.11.6 (El Capitan) (upgradeable with tricks)
Two drives: 128GB Micron SSD, 320GB (2.5inch) HDD ; two bays spare (with brackets) to fit most 3.5″ SATA drives
32GB RAM (DDR2 667MHz) (eight 4GB RAM sticks) (can use 800MHz ones but these were obtained cheaply)
ATI Radeon HD 5770 (2x mini-DP, 1 DVI) (upgraded from the standard HD 2600 XT)
No wireless card fitted (you can one which I purchased for £10 but did not install – unknown state)
No box (sorry!)

This is a very capable machine, used with little stress on all its components, well kept, cleaned but expect marks, scratches, etc. It is possible to upgrade the OS (tips and tricks available with an online search). Only going due to company cornering me into a windows laptop.

Cash and collect only (heavy machine!) – so buyer can inspect to heart’s content.

Price and currency: 200
Delivery: Delivery cost is not included
Payment method: Cash
Location: Cambridge
Advertised elsewhere?: Advertised elsewhere
Prefer goods collected?: I prefer the goods to be collected

______________________________________________________
This message is automatically inserted in all classifieds forum threads.
By replying to this thread you agree to abide by the trading rules detailed here.
Please be advised, all buyers and sellers should satisfy themselves that the other party is genuine by providing the following via private conversation to each other after negotiations are complete and prior to dispatching goods and making payment:

  • Landline telephone number. Make a call to check out the area code and number are correct, too
  • Name and address including postcode
  • Valid e-mail address

DO NOT proceed with a deal until you are completely satisfied with all details being correct. It’s in your best interest to check out these details yourself.

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Developing people-centered experiences with Microsoft 365 – Windows Developer Blog

Today at Microsoft Build 2019, Rajesh Jha and I will have the opportunity to share how developers can connect with customers in new ways and build people-centric experiences using the Microsoft 365 platform. I’ll focus on the two most ubiquitous canvases for developers – Windows and Microsoft Edge.

With over 800 million active devices on the Windows 10 platform, Windows is the canvas people use when they want to move the world forward. The opportunity is even greater when we consider the 1 billion+ people across work, life, and school using Microsoft 365 services, like Office and Windows combined. When people are at the center of the experience, it frees us to dream about the most optimal experiences for our employees or customers – allowing us to choose the right device with the right capabilities for any given task.
With this in mind, we made the following enhancements to support your innovation:

The Ink Recognizer Cognitive Service provides accurate recognition of digital ink content made possible by the power of the Cloud. You can now provide your users with consistent experiences wherever they are – Android, iOS, and the Web. The upcoming support for diagram recognition and guided handwriting recognition adds even more options for developers to create unique experiences for their users. You can start using the Ink Recognizer Cognitive Service today.
With XAML Islands you can create people centric experiences and connect your existing WPF, WinForms, or native Win32 codebase to new rich UI. The full release of XAML Islands is included in the Windows 10 May update, and even more UI capabilities will be available later this year as we continue to invest in the open-source WinUI Library.
For writing cross-platform code in JavaScript with a native feel, developers can use an updated, high-performance React Native for Windows implementation to rapidly build native UX components using a React/web skillset. Developers who prefer C# and XAML can of course continue to use Xamarin & Xamarin.Forms for a similar high-performance implementation.

We will take a closer look at the next version of Microsoft Edge, built on the Chromium open source project. Microsoft Edge will provide robust compatibility with the latest web standards across all your devices. It introduces powerful, consistent developer tools to inspect and debug your web content in the browser and in web apps across platforms. We will also announce new features that will simplify life for web developers and IT pros, while embracing the best of the modern web across platforms.

One browser for all web experiences. IE mode allows you to browse all your enterprise sites that target Internet Explorer and the modern web in a single browser. IE mode is coming to preview builds of Microsoft Edge later this year.
Consistent web platform and tools. Developers want a consistent set of powerful tools that work across websites, Microsoft Edge based web apps, and WebViews.
Making the web better for everyone. As a member of the Chromium community, our default position will be to contribute all web platform enhancements back to the project so that we are helping to further evolve web standards.

Beyond just the web, we are committed to optimizing developers’ end to end workflow so that Windows is the best OS for all development tasks. To achieve this, we made the following improvements to Windows and Visual Studio Code to address key requests from the development community:

New Windows Terminal with theming 

A new Windows Terminal application that features a beautiful modern UI with tabs; tear away windows and shortcuts; full Unicode support including East Asian fonts, emojis and ligatures; and support for themes and extensions. A preview of the new Windows Terminal is available now.
Windows Subsystem for Linux 2 (WSL 2) is the next version of WSL and is based on a Linux 4.19 kernel shipping in Windows. This same kernel is technology built used for Azure and in both cases helps to reduce Linux boot time and streamline memory use. WSL 2 also improves filesystem I/O performance, Linux compatibility, and can run Docker containers natively so that a VM is no longer needed for containers on Windows. The first WSL 2 preview will be available later this year.
The new Visual Studio Code Remote extension enables seamless remote development in the Windows Subsystem for Linux, containers, and virtual machines. This extension brings the best of local development and remote development together – allowing developers to enable scenarios on their local instance of Visual Studio Code. The Remote extension is available today.

As a member of and contributor to the developer community, I’m very excited by how Microsoft continues to embrace and expand our participation in the open source community. Working in the open helps us build better dev tools and frameworks because of the continuous feedback. And, you’ve told us that you would like us to continue to decouple many parts of the Universal Windows Platform so that you can adopt them incrementally such as WinUI, MSIX, and Windows Terminal. Allowing you to use our platform and tools to meet you where your customers are going – empowering you to deliver rich, intelligent experiences that put people at the center. We hope you will continue to work with us and give us your feedback. I can’t wait to see what we can build together.

Updated May 6, 2019 8:32 am

Microsoft Edge – All the news from Build 2019 – Microsoft Edge Blog

Today kicks off Microsoft Build 2019, and with it, lots of exciting announcements for the next version of Microsoft Edge!
Less than a month ago, we shipped our first Dev and Canary channel preview builds of the next version of Microsoft Edge, built on the Chromium open-source project.  Today, we’re sharing a bit more about how Microsoft Edge will simplify development and improve productivity for our core customer constituencies: consumers, developers, and enterprises.

In Satya’s vision keynote, we previewed a set of new features we’re exploring, designed to make Microsoft Edge users more productive than ever and feel more in control when getting things done on the web.
Collections
We’ve heard a consistent problem from our customers in user studies, interviews, and feedback: The web can be overwhelming. It’s easy to lose track of where you are, and too difficult to turn the chaos of your tabs and windows into actionable information.
Collections is designed to tackle this challenge, using cloud-powered intelligence and an intuitive interface to help you collect, organize, and share content as you travel across the web. Intelligent export to apps like Word and Excel preserves the logical structure of your content, so you can turn a loose collection of paragraphs into a handout with citations, or turn a shopping list into a spreadsheet sortable by price.

Collections is in its early stages and is not yet available in preview builds. We’d love to hear your feedback on how this experience could be most useful in your browsing. We look forward to sharing more in future preview builds.
Privacy tools
We also previewed an early concept for new privacy tools in Microsoft Edge. We’ve heard from our customers that it’s too hard to understand how your data is being used by sites across the web, and you don’t feel in control of your own data when browsing.
Our privacy dashboard concept allows users to choose from clearly labelled preset levels of information sharing, which will automatically configure the browser to protect users, with options to configure the exposure to third party tracking and the impact to site compatibility.

We’re in the early stages of exploring how best to empower users to be in control of your data and beginning conversations with industry partners and the browser community. We look forward to hearing your feedback on the concepts we shared, and we’re excited to share more in preview builds later on.

If you’re using our Dev or Canary channel preview builds today, you’ve already seen how the new Microsoft Edge provides robust compatibility with the latest web standards, thanks to a platform built on Chromium and rapid updates at the speed of the web – including our Canary channel, which ships on a daily basis. At Build, we’ll dive a bit deeper into how we’re addressing the top developer pain points in the current version of Microsoft Edge.
Our new developer tools are more powerful than ever, built on the Chromium DevTools for a familiar and capable experience. The built-in tools can now inspect and debug any Microsoft Edge-powered web content, whether it’s in the browser, PWAs, or even in a WebView, with a consistent experience across all these targets.
With full support for standards-based PWAs installed directly from the browser, you can bring the full power of the web to the desktop app environment. Because the next version of Microsoft Edge will be cross platform, these experiences will work consistently across Windows and macOS, and will stay up to date with the latest platform capabilities regardless of the underlying operating system version.
For Windows developers, we’re showing a first look at our new Microsoft Edge powered WebView, which brings the fidelity of the Chromium platform to Win32 and UWP Windows apps, allowing for sophisticated hybrid apps that can blend native capabilities with your choice of an always up-to-date or versioned web platform. Interested developers can try our first preview of the Win32 WebView control and give feedback, and stay tuned for more updates the weeks and months ahead.
These changes are just the beginning of our journey for web developers – we’re thrilled to be joining the Chromium community and have already landed over 400 commits into Chromium, improving the experience in all Chromium browsers on Windows and even frameworks like Electron. You can read more about our initial areas of focus in our blog post from earlier this month. We look forward to continuing to improve Chromium for all our customers, and continuing to drive innovation in the web standards community.

For our enterprise customers, we announced a new Internet Explorer mode that brings full IE11 compatibility to Microsoft Edge for your internal sites, without compromising the modern web experience on the public internet.

We hear from our customers that most enterprises rely on a multiple-browser solution today, and we hear from our customers and partners that this experience is disjointed and confusing.
IT Pros need to manage multiple browsers and users need to be trained on both, with settings and favorites falling out of sync between the two. In addition, users sometimes get stranded in IE11 after initially opening it for a compatibility scenario, which can result in LOB app developers needing to support IE11 even for newer apps, when they want the most modern capabilities.
The new Internet Explorer mode solves these problems by seamlessly rendering legacy IE-only content in high fidelity inside of Microsoft Edge, without the need to open a separate browser or for the user to change any settings manually. Microsoft Edge uses your existing Enterprise Mode Site List to identify sites which require IE rendering and simply switches to Internet Explorer mode behind the scenes.
We’re excited to share more about Internet Explorer mode, as well as more details on deploying and managing Microsoft Edge, later this year.

These features and more will begin to roll out in preview over time as we get closer to the broader launch of the next version of Microsoft Edge. We hope you’re already trying out our preview builds―if not, be sure to download a Dev or Canary channel build for Windows today. We think you’ll love it! If you’re not on Windows 10, don’t worry―we’re looking forward to sharing builds for macOS and previous versions of Windows soon.
To give feedback on this week’s news or share suggestions with the team, head over to the Microsoft Edge Insider community forums, get in touch with us on Twitter, or just use the “Send feedback” option in the Microsoft Edge menu to let us know what you think.
We look forward to hearing from you!
– Kyle Pflug, Senior PM Lead, Microsoft Edge Developer Experience
Updated May 6, 2019 8:32 am

Learn the ins and outs of Hyper-V containers

Before you deploy any technology in your production environment, you must understand how the underlying components operate. For example, Hyper-V containers work differently than Hyper-V VMs, in part because the architecture is different. Once you understand Hyper-V container architecture, you can incorporate both instance types in your environment and place workloads depending on application and business needs.

Many organizations still use Windows as their main production OS. Also, many line-of-business applications are designed to work on Windows OSes. You can use Hyper-V to create and run multiple container instances concurrently on a Hyper-V host. Each container runs inside a VM, which provides the isolation between each Hyper-V container and the host machine that Hyper-V container runs on. This is one of the biggest benefits of using Hyper-V container technology, because isolation is provided at the kernel level.

Underlying components

Microsoft relies on Docker Engine to create containers. In other words, Microsoft Hyper-V uses Docker components to create a container environment for Hyper-V. The Hyper-V container provides strong isolation. If you must separate a group of VMs from the rest of your VMs, you could use isolation methods, such as creating virtual LANs and/or creating a separate Hyper-V virtual switch. Hyper-V containers operate differently. The Hyper-V containers you create on a Hyper-V host hold a copy of the Windows kernel mode, but the system assigns memory directly to the container. Since the isolation is at the kernel level, Hyper-V containers provide service providers an environment to run untrusted and multi-tenant applications on the same Hyper-V host. In other words, the Hyper-V host and Hyper-V containers are running in their own kernel spaces.

Hyper-V container isolation
Figure 1. Hyper-V containers have their own Windows kernel.

As you can see in Figure 1, the Hyper-V host is running two VMs, and each VM is running a Windows OS. When you create a container inside the VM, the process implements a separate Windows kernel for each VM.

Hyper-V containers support almost all enterprise-level features, such as scheduling, health monitoring, failover clustering, scaling containers and networking between containers, as well as between containers and applications.

Hyper-V container management

There aren’t as many tools to manage Hyper-V containers as there are to manage Hyper-V VMs. The Docker command-line tool is the primary one. Microsoft also put a lot of effort into building a module to manage Hyper-V containers using PowerShell. Apart from using the Docker command line and PowerShell, many vendors have also designed GUI management tools to manage containers deployed in your environment. Ossisto 365 Active Directory Health Profiler can actually perform a health check of Hyper-V containers and report their status.

To create a container using the Docker command line, use the command below:

docker run -i --isolation=hyperv microsoft/nanoserver cmd

To create a container using PowerShell, use the New-Container cmdlet as it’s shown in the script below:

$HVContainer = [Docker.PowerShell.Objects.IsolationType]::HyperV
$ImageName="windowsservercore"
$container = New-Container -Id "$ImageName" -Isolation $HVContainer -Command @("cmd", "/c", "echo Worked")
$container | Start-Container
$container | Wait-Container

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Coming Soon to Xbox Game Pass: Wolfenstein II: The New Colossus, Wargroove, and More – Xbox Wire

*Alarm blares*

*Yawns*

Whoa, you would not believe the dream I just had! I was driving along the countryside when I took a wrong turn, hit a random turbo boost, flew into the sky, and ended up on Mars! That seemed normal, but the weird part came when knights and pirates started flying toward me from out of nowhere. Oh, and did I mention that everyone was block-shaped? This hasn’t been the first time I’ve had this dream either. Maybe I should stop having strawberry milkshakes before bed. Or maybe I’ve just been thinking about all the games coming to Xbox Game Pass.

I should point out, if you’re looking for less random dreams and more actual memes, check out our Xbox Game Pass Instagram and Twitter accounts. Also, be sure to check out our Xbox Game Pass mobile app so you can discover and download new games immediately when they become available. Consider it a helpful tip from a well-rested gamer. Either way, there’s a lot of thoughts to process here, so let me tell you all about them:

Wolfenstein II: The New Colossus(May 2)

Play as war-hero BJ Blazkowicz and lead the second American Revolution by recruiting a band of resistance fighters to hunt down the evil Frau Engel and dismantle her Nazi war machine. Armed with powerful weapons and dynamic combat abilities, fight your way across an American landscape twisted by Nazi occupation. Only you have the guns, guts, and gumption to liberate America.

Wargroove (May 2)

When war breaks out in the Kingdom of Cherrystone, the young Queen Mercia must flee her home. Pursued by her foes, the only way to save her kingdom is travel to new lands in search of allies. But who will she meet along the way, and what sinister challenges will she face?

Descenders 1.0 (May 7)

Descenders is extreme downhill mountain biking with real consequences. Power down a variety of increasingly treacherous slopes and mountains, including icy peaks, dusty canyons, and dense jungles, in more than half a billion levels across nine different environments. Head out into the world either on your own, with a set of friends, or with a band of strangers who are ready to ride alongside you. Will you be King of the Hill?

Surviving Mars (May 9)

You must construct a self-sustaining colony capable of supporting human life on Mars. This is no walk in the park thanks to the Red Planet’s hostile environment, limited access to resources, and lack of breathable air – all not exactly human friendly. To ensure your colony’s survival, you’ll need to balance everything from life support to resource management and more. But all is not lost! There are things you can do to help your budding colony along the way such as researching new technologies and uncovering the secrets of Mars to make sure your colonists are happy and healthy.

Tacoma (May 9)

The Venturis Corporation wants its AI back. That’s where you come in. At the heart of Tacoma is the facility’s digital surveillance system, which has captured 3D recordings of pivotal moments in the crew’s life on the station. As you explore, echoes of these captured moments surround you. You’ll use your ability to rewind, fast-forward, and move through the physical space of these complex, interwoven scenes to examine events from every angle and reconstruct the multi-layered narrative.

Black Desert (May 9)

Experience fast-paced combat and an immersive story within an expansive world just waiting to be explored. Black Desert chronicles a conflict between two rival nations, the Republic of Calpheon and the Kingdom of Valencia. During your action-packed journey you are accompanied by a Black Spirit – a companion whose destiny is intertwined with your own – as you discover the secret of the Black Stones and the history of their corrupting effects in this massive MMORPG on Xbox One.

For the King (May 10)

Embark on a perilous adventure in this strategic RPG that blends tabletop and roguelike elements in a challenging journey spanning the realms. Set off on a single player experience or play cooperatively both online and locally as you attempt to discover the mystery surrounding the King’s death and bring order back to the realms. And as an added member benefit, Xbox Game Pass members can play the game three days before its launch, starting on May 7!

The Surge (May 16)

Welcome to CREO, the megacorporation saving our world! You’re knocked out by a catastrophic event during your first day on the job and wake up in a destroyed section of the complex. From robots gone haywire, out of control augmented co-workers, and rogue AI – everything wants you dead. Equipped with a heavy-grade exoskeleton, you must defy deadly enemies and huge bosses in tight, visceral melee combat. Slice limbs off your foes to take advantage of the next-gen loot system, where you loot what you dismember and craft new weapons and armors from the spoils!

LEGO Batman 3 (May 16)

The Caped Crusader joins forces with the superheroes of the DC Comics universe and blasts off to outer space to stop the evil Brainiac from destroying Earth. Using the power of the Lantern Rings, Brainiac shrinks worlds to add to his twisted collection of miniature cities from across the universe. Now the greatest superheroes and the most cunning villains must unite and journey to different Lantern Worlds to collect the Lantern Rings and stop Brainiac before it’s too late.

Enjoy these content updates with Xbox Game Pass:

Oh, and did we mention that we have a present for you, since we love you so much (and you read down this far)?  Soccer meets driving in Rocket League, an award-winning, physics-based multiplayer-focused mash-up! Choose from a variety of high-flying vehicles and show off your Xbox fandom with the Xbox Customization Pack. This pack includes: Wheels, Boost, Octane Decal, and Player Banner and is free to all Xbox Game Pass members. The pack is available first to Xbox Game Pass members ‪until July 15*, when it becomes available to all Xbox players.

And don’t sleep on these awesome free updates to games already available with Xbox Game Pass:

  • Minecraft Village & Pillage update- Discover the most adventurous update yet! Defend against new threats, build with new blocks, and experience life in all-new villages.
  • Sea of Thieves is celebrating a year of adventures! Now that’s a lot of gold and bananas. In their Anniversary Update, they’ll be introducing Tall Tales – Shores of Gold, The Arena, and The Hunter’s Call starting today! State of Decay 2 came out with their Create Your Own Apocalypse content update, expect to see deadlier zombies, a faster-acting blood plague, and hostile humans capable of scoring lethal headshots. Not the kind of dream we expected.
  • Human: Fall Flat gets dark with their new Dark Level Update. It’s the biggest and most graphically stunning level yet! Play now with your friends.

You know, describing my dreams to you has been so helpful. Way more helpful than staring at inkblots and trying to guess if I see a butterfly or a goblin or something.

Join Xbox Game Pass Today

With over 100 high-quality games and new games added all the time, Xbox Game Pass is the new way to discover your next favorite game. If you haven’t tried Xbox Game Pass, join today and get your first 3 months for $1.

Editor’s Note: We have updated the post to include one more title coming to Xbox Game Pass in May.

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Author: Microsoft News Center

Hertz app causes legal pain for Accenture developers

Hertz Corp.’s e-commerce team had an eventful finish to April. First, the company sued Accenture for $32 million over an abortive Hertz app rollout that had resulted in the rental car brand terminating Accenture last spring. Then, April 30, the company released what it called a “refreshed Hertz app” for Android and iOS.

Content management played a role in the undoing of the mobile e-commerce Hertz app development project, which took place from 2016 to 2018. The app was to enable reservations and show account history and loyalty program progress, among other features.

Hertz, which also operates the Dollar and Thrifty brands spanning more than 10,000 locations globally, alleges that Accenture didn’t deliver a responsive design with a “medium-sized” design to display optimally on tablets, as well as phones and desktop computers, which the contract mandated.

“The designs that Accenture delivered did not conform to these specifications,” the lawsuit, filed April 19 in U.S. District Court in the southern district of New York, claimed. “Accenture created only two sizes: small and large.”

Furthermore, the suit alleges that Accenture’s code for the Adobe Experience Manager web content management component was not in line with standards, making “the [Hertz app] unreliable and difficult to maintain, as well as making future updates challenging and inefficient.”

The suit so far has drawn attention both on social media and online forums, with opinion divided as to what went wrong. Neither Hertz’s lawyers nor Accenture would agree to an interview for this story. Accenture told The Register that the suit is without merit and that the global IT management and services consulting firm intends to mount a defense.

Hertz told SearchCustomerExperience that the new app it announced April 30 was not developed by Accenture, and only covers Hertz — not Dollar and Thrifty.

Analysts pick apart complaint

Analysts who looked at what they think may have happened with the Hertz app development based on the text of Hertz’s lawsuit said the suit reflects the complexities of vast undertakings such as installing an e-commerce app for a large enterprise.

Photo of a Hertz rental car counter
The Hertz app is live now, but the customer experience of reserving cars, checking customer history and measuring loyalty program progress on mobile devices isn’t driven by Accenture code.

“A digital transformation project like Hertz said they wanted requires companies and implementers to approach the problem in entirely new ways,” said Geoff Bock, a SearchContentManagement contributor and independent research consultant. “It requires a cultural change, a change in the way IT projects are developed and executed, and a change in the way information and content is used.”

It also, he said, required that Hertz’s business team be deeply involved in the process, which the complaint implies might not have been the case.

Content challenges vexing in e-commerce apps

Content is often a character in mobile app dev narratives for large global brands.

While the Hertz complaint only shows the rental car company’s side of the argument, typically the problems begin when consultants — who aren’t content experts and tend to default to Adobe products — focus on the app’s front end at the expense of retooling the back-end systems delivering the content, said Alan Pelz-Sharpe, founder of the research firm Deep Analysis.

Web content provides unique challenges as it is, not so much in the form of files; rather, it is made up of strings, links and items of data that have to be assembled dynamically.
Alan Pelz-SharpeFounder, Deep Analysis

“Overhauling and modernizing legacy web and commerce systems, particularly those with multiple geographies, products and sites is very difficult indeed,” Pelz-Sharpe said, adding that the Adobe products aren’t the problem, but rather the free-form evolution of a company’s legacy web CMS that can’t just be quickly ripped and replaced. “Web content provides unique challenges as it is, not so much in the form of files; rather, it is made up of strings, links and items of data that have to be assembled dynamically.”

These projects are a “nightmare,” Pelz-Sharpe said, adding that jumping in with an army of consultants can cause more damage than benefit. A slower and better approach can be tackling one piece of the back-end system — and one body of content — at a time. This may require recreating content where necessary, unraveling unnecessary workflows and simplifying the process.

Getting it right from the start

When projects like the Hertz app go wrong, it probably isn’t due to a lack of communication between the client and developer throughout the process despite appearances that there weren’t enough check-ins along the way, said Michael Krigsman, industry analyst and host of CXOTalk, an internet video show.

It’s more likely that client and consultant didn’t perform enough upfront analysis of needs and therefore didn’t strategize how to fulfill those needs before entering in an agreement, Krigsman suggested.

Given that, Krigsman added that companies like Accenture need to deal with their clients’ hidden IT complexities during early stages of engagement, when estimates are drawn up. That means helping the client uncover potential complications to the project that the client might not even be aware of.

“The [Hertz lawsuit] is so one-sided that it’s almost meaningless — however, it’s clear that something very bad happened,” Krigsman said, an expert in analyzing IT failures. “Accenture does not want to be in a legal battle with their customer. They don’t want this to be happening any more than Hertz does.”

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For Sale – Mac Pro 3,1 Dual Quad-Core Intel Xeon

Mac Pro 3,1 (early 2008) Dual 2.8GHz Quad-Core Intel Xeon – total of Eight Cores
OS installed – 10.11.6 (El Capitan) (upgradeable with tricks)
Two drives: 128GB Micron SSD, 320GB (2.5inch) HDD ; two bays spare (with brackets) to fit most 3.5″ SATA drives
32GB RAM (DDR2 667MHz) (eight 4GB RAM sticks) (can use 800MHz ones but these were obtained cheaply)
ATI Radeon HD 5770 (2x mini-DP, 1 DVI) (upgraded from the standard HD 2600 XT)
No wireless card fitted (you can one which I purchased for £10 but did not install – unknown state)
No box (sorry!)

This is a very capable machine, used with little stress on all its components, well kept, cleaned but expect marks, scratches, etc. It is possible to upgrade the OS (tips and tricks available with an online search). Only going due to company cornering me into a windows laptop.

Cash and collect only (heavy machine!) – so buyer can inspect to heart’s content.

Price and currency: 200
Delivery: Delivery cost is not included
Payment method: Cash
Location: Cambridge
Advertised elsewhere?: Advertised elsewhere
Prefer goods collected?: I prefer the goods to be collected

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Please be advised, all buyers and sellers should satisfy themselves that the other party is genuine by providing the following via private conversation to each other after negotiations are complete and prior to dispatching goods and making payment:

  • Landline telephone number. Make a call to check out the area code and number are correct, too
  • Name and address including postcode
  • Valid e-mail address

DO NOT proceed with a deal until you are completely satisfied with all details being correct. It’s in your best interest to check out these details yourself.

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