Today, I had the opportunity to speak to press and analysts in San Francisco about our vision for business applications at Microsoft. In addition, I had the privilege to make two very important announcements: the upcoming availability of new Dynamics 365 AI applications, and our very first mixed reality business applications: Dynamics 365 Remote Assist and Dynamics 365 Layout.
Our vision for business applications at Microsoft
We live in a connected world where companies are challenged every day to innovate so they can stay ahead of emerging trends and repivot business models to take advantage of new opportunities to meet growing customer demands.
To innovate, organizations need to reimagine their processes. They need solutions that are modern, enabling new experiences for how they can engage their customers while making their people more productive. They need unified systems that break data silos, so they have a holistic view of their business, customers and employees. They need pervasive intelligence threaded throughout the platform, giving them the ability to reason over data, to predict trends and drive proactive intelligent action. And with adaptable applications, they can be nimble, allowing them to take advantage of the next opportunity that comes their way.
Two years ago, when we introduced Dynamics 365 we started a journey to tear down the traditional silos of customer relationship management (CRM) and enterprise resource planning (ERP). We set out to reimagine business applications as modern, unified, intelligent and adaptable solutions that are integrated with Office 365 and natively built on Microsoft Azure.
With the release of our new AI and mixed reality applications we are taking another step forward on our journey to help empower every organization on the planet to achieve more through the accelerant of business applications. Specifically, today we are making the following announcements:
Dynamics 365 + AI
First, I am happy to announce the coming availability of a new Dynamics 365 AI offering — a new class of AI applications that will deliver out-of-the-box insights by unifying data and infusing it with advanced intelligence to guide decisions and empower organizations to take informed actions. And because these insights are easily extensible through the power of Microsoft Power BI, Azure and the Common Data Service, organizations will be able to address even the most complex scenarios specific to their business.
Dynamics 365 AI for Sales: AI can help salespeople prioritize their time to focus on deals that matter most, provide answers to the most common questions regarding the performance of sales teams, offer a detailed analysis of the sales pipeline, and surface insights that enable smarter coaching of sales teams.
Dynamics 365 AI for Customer Service: With Microsoft’s AI and natural language understanding, customer service data can surface automated insights that help guide employees to take action and can even leverage virtual agents to help lower support costs and enable delightful customer experiences, all without needing in-house AI experts and without writing any code.
Dynamics 365 AI for Market Insights: Helps empower your marketing, social media and market research teams to make better decisions with market insights. Marketers can improve customer relationships with actionable web and social insights to engage in relevant conversations and respond faster to trends.
To help bring this to life, today we released a video with our CEO, Satya Nadella, and Navrina Singh, a member of our Dynamics 365 engineering team, showing examples of ways we’re bringing the power of AI to customer service organizations.
Dynamics 365 + Mixed Reality
Our second announcement of the day centers on the work we are doing to bring mixed reality and business applications together.
Since the release of Microsoft HoloLens over two years ago, the team has learned a lot from customers and partners. The momentum that HoloLens has received within the commercial space has been overwhelmingly positive. This has been supported by increased demand and deployment from some of the world’s most innovative companies.
We recognize that many employees need information in context to apply their knowledge and craft. Not only on a 2-D screen — but information and data in context, at the right place, and at the right time, so employees can produce even greater impact for their organizations. Mixed reality is a technology uniquely suited to do exactly that.
This is a whole new kind of business application. And that’s precisely what we’re introducing today, Dynamics 365 Remote Assist and Dynamics 365 Layout.
Today, we also showcased for the first time how Chevron is deploying HoloLens to take advantage of Dynamics 365 mixed reality business applications.
Chevron is already achieving real, measurable results with its global HoloLens deployment. Previously it was required to fly in an inspector from Houston to a facility in Singapore once a month to inspect equipment. Now it has in-time inspection using Dynamics 365 Remote Assist and can identify issues or provide approvals immediately.
In addition, remote collaboration and assistance have helped the company operate more safely in a better work environment, serving as a connection point between firstline workers and remote experts, as well as cutting down on travel and eliminating risks associated with employee travel.
Here is a peek into the work Chevron is doing with mixed reality:
Unlock what’s next with the Dynamics 365 October 2018 release
Next week at Microsoft Ignite and Microsoft Envision we’ll be in Orlando talking with thousands of customers, partners, developers, and IT and business leaders about our October 2018 release for Dynamics 365 and the Power platform that will be generally available Oct. 1. The wave of innovation this represents across the entire product family is significant, with hundreds of new capabilities and features.
We will have a lot more to talk about in the weeks and months ahead. We look forward to sharing more!
Tags: AI, CRM, Dynamics 365, mixed reality